Designed and developed in-house, the Releaf site features an easy-to-use e-commerce platform that allows patients to browse products, seek doctor approval and subscribe with just a few clicks.
The soft colour palette with images of nature and the outdoors creates a calming and relaxing atmosphere that aligns with the brand’s values.
Our naming direction for the product was based on the height of different cloud classifications. A modern icon to represent the cannabis leaf created a design seal of approval.
Working with our print and packaging partner, bespoke contemporary welcome packs were produced to include the vape pen, grinder and storage jar.
Since the launch of the new brand, packaging and website, the client has seen a massive increase in engagement and awareness.