Brand
Development.
Your brand defines you. It can make your company instantly recognisable, help build trust with your customers and give you an edge over the competition.
A strong brand helps with customer retention and boots brand awareness.
Your brand is a reflection of your company and what makes it distinctive from others. it encompasses your business goals, mission, values, logo, colour palette, tone-of-voice and much more. Working to strengthen your brand ensures that the brand experience is positive and memorable, and the customer encounters your company in the way you intend.
At Framework Design, we can develop and evolve your branding to help you better identify and connect with the people you want to reach. Our team will complete a brand audit to get an understanding of areas that could be enhanced and then work with you to elevate your branding depending on your requirements and whether you are looking for a shift in look and feel or a total reinvention.
We will work with you to strengthen your branding in key areas, including:
- Brand guardianship
- Brand positioning
- Brand Story
- Company Name
- Ideas/concept generation
- Values
- Vision
- Visual identity – including assets such as logos, colour palettes, typography, etc
- Verbal identity
All the above is defined through a range of exercises with our brand strategists, such as discovery sessions, naming workshops, market research and positioning sessions, user journey explorations and setting customer personas.
The Framework Design team are experienced in branding from creation stages all the way through to development, strategy and brand guidelines. So whether you are just starting out or would like to build on your current brand, the Framework Design team can help.
If you’re looking for a talented brand creation agency to help you elevate your branding, get in touch today.
Related Case Studies.
"The most exciting part of any branding project is the development stage. Backed by strong research and strategic thinking, this is where we start experimenting with different ingredients to come up with the most compelling design flavours for your brand identity."
JIM MASON, SENIOR DESIGNER.
